4 Astonishing Facts about Big Data
1. Cloud content and service providers maintain over 17,000 datapoints on each subscriber. And unlike your credit score, there is no way to audit what data they have on you. Still think free cloud services are free?
2. When you store content in “the cloud”, you do not actually have a partition on a hardrive or server somewhere reserved for you. Within milliseconds of uploading your data, it is distributed across a global network of virtual machines. So if you have uploaded a selfie, you are now a world traveler!
3. Cloud providers not only mine the data you upload, but tie together relationships between subscribers and their data (whether friended or not). The most sophisticated high performance computers in the world reside inside mega data centers, constantly plotting the ties that bind us together. So whether divorced or not, you will always be married to your spouse in the cloud!
4. The majority of data that is uploaded is never accessed again, even though there is an expectation that it will be maintained forever. While people tend to file and sort data on their desktops and personal drives, the cloud tends to be used as a dumping ground. Kinda like storage units on a bad episode of Hoarders.
This post has been brought to you by Jim Theodoras, our senior director technical marketing